With DRIVENMEDIA'S EMPLOYEE DRIVEN CAMPAIGN, you can offer your team a unique benefit that helps them offset transportation costs and helps you build awareness and buzz around your brand. In this innovative program, you compensate select personnel for having their vehicles wrapped with your brand. We do everything else.

WHAT WE DO

Set up, coordinate and oversee the entire process—from employee selection, to vehicle graphics, to periodic check-ups in to make sure the vehicle is kept in good condition.

Work with you to set a monthly/annual budget, which will determine the number of Employee Brand Driver slots you want to create.

Implement our general participation parameters for employees and expand on them to incorporate your own criteria (tenure, position, performance, etc.)

Manage the collection of interested participants, help you choose the right drivers for your brand, and notify applicants of their approved (or not) status.

Conduct background checks (driving and criminal) and coordinate a series of processes to fully qualify participants.

Verify necessary modifications to each driver’s auto insurance covering the wrapped vehicle.

Conceptualize the vehicle wrap design that communicates your brand and captures your audience’s attention. We also can work with your existing creative team.

Ensure vehicles are wrapped using the highest quality materials and superior craftsmanship.

Maintain ongoing vehicle monitoring, conduct periodic inspections and ensure the appropriate course correction is taken as needed.

Manage participant compensation, saving you from making payroll modifications and adding to your payroll taxes.  You pay one monthly bill, regardless of the number of participants. 

 Contact us for engagement ideas and a proposal.

IN THE NEWS

July 2009

 

WHITE PAPER

By: Ryan Hubbard

ARD Ventures